Advanced TBI & Neuroimaging
Design, implement, and operationalize advanced neuroimaging capability on the scanner you already own.
Marketing & Referral Development
Turn Clinical Capability into Sustainable Referral Growth.
A new protocol or scanner does not market itself. We build the referral-source map, the professional education program, the tracking system, and the reporting cadence that makes growth visible and manageable.
Scope of work
What the Engagement Covers
- Market and competitor assessment
- Referral-source mapping
- Service-line positioning
- Physician and professional-network education
- TBI and advanced-imaging education
- Launch campaigns
- Professional events
- Requisition pads and referral materials
- Digital and print marketing
- CRM implementation, including Bitrix24 or another approved platform
- Marketer account ownership and attribution
- Monthly referral-volume analysis
- Campaign and expense reporting
Marketing work is delivered as professional education, outreach, brand positioning, and referral-development support. NorthEast Imaging Management Group does not guarantee referrals, patient volume, or revenue, and does not offer or facilitate any inducement for referrals.
Related capabilities
Continue Across the Imaging Lifecycle.
Billing & Collections Optimization
Revenue-cycle visibility from scheduling and authorization through claim submission, denials, and A/R.
Mobile & Temporary Equipment Rentals
Maintain imaging capacity during downtime, construction, replacement, or seasonal demand.
Equipment Procurement & Installation
New and refurbished system sourcing, vendor comparison, and installation coordination.
Full-Service Imaging Management
Hands-on operational leadership across staffing, workflow, technology, vendors, and reporting.
Make Your Referral Activity Measurable.
We start by mapping current referral sources, identifying coverage gaps, and defining the tracking structure needed before any campaign spend is committed.